Digital Creation

In partnership with CDC’s preferred mail-house we were recommended to oversee a campaign aimed at MD level and Executive employees in

the food industry. CDC’s specialist products are aimed at improving efficiencies and production standards in the fast moving consumer goods sector.

A number of mail shot design concepts were delivered to the client. After careful consultation these concepts were reworked and designed until they were entirely effective within their target market. Using targeted mail shots the finalised series of postcards was then used in a tailored and staggered campaign.

We delivered a hard hitting yet humorous advertising campaign that really worked a treat. Our clients were more than pleased

with the results that the promotion produced. We had MD's across

the UK asking themselves all the right questions with the knowledge that they can go to CDC for a comprehensive solution.